Dahlinger - A prime example of a hidden champion
We all actually know our hidden champions, but one of them now has it in writing: in the spring of this year, Dahlinger was officially recognized as a "hidden champion".
When someone opens a fine watch, is presented with a piece of jewelry, or receives a valuable creation, they are often experiencing the brand's first moment – designed by Dahlinger. For over 150 years, the company from Lahr in the Black Forest has stood for packaging, cases, and presentation solutions that are far more than mere containers: they are the stage for the works of art in the world of watches and jewelry.
Dahlinger is the only company in Lahr to be honored
The fact that Dahlinger is hardly known to the public aligns with the company's self-image – and also with the definition of a hidden champion. A recent study by Dortmund University of Applied Sciences and Arts, led by Prof. Dr. Jan Philipp Buechler, confirms that the Black Forest region is a hotspot for such quiet success stories. Dahlinger was the only company in Lahr to receive the award, thus belonging to an economic elite that showcases German precision, design expertise, and innovative strength worldwide – usually without a name tag.
What makes Dahlinger so special in the industry is the symbiosis of craftsmanship, design, and industrial precision. Whether bespoke cases for haute joaillerie, modular packaging systems for watch brands, or sustainable presentation solutions – every product translates brand values into form and material. The packaging thus becomes a silent brand ambassador, a tactile promise of quality.
„Packaging is the first physical point of contact between brand and customer – and this moment often determines perception and desirability,“ explains Bernd Dahlinger, managing partner of the family business. „We see it as our task to perfectly stage this moment – with passion, technical excellence and an understanding of the DNA of each brand.“
Dahlinger has been an integral part of INHORGENTA since its inception.
With this approach, Dahlinger has shaped the image of international luxury brands for generations – invisibly yet visibly, as few other companies can. Founded in 1871, the family business is one of the most established players in the industry and has been an integral part of INHORGENTA since its inception – as an exhibitor from the very beginning and as a partner that embodies the connection between craftsmanship, design, and brand presentation like almost no other. The name thus stands as a symbol of the quiet strength of German medium-sized businesses: regionally rooted, globally successful, and simply indispensable to the watch and jewelry industry.
