Sif Jakobs Jewellery Copenhagen - INSIGHT INHORGENTA

With the release of her new diamond collection in 2024, designer Sif Jakobs fulfilled a long-held dream. The new range featuring lab-grown diamonds was also very well received by customers. This year, the successful new segment will be expanded with new, elegant pieces.

New sparkle with lab-grown diamonds

Elegant, feminine, and always on trend: CEO Sif Jakobs knows how to lead a jewelry brand to success. Last year, the Danish brand expanded its lifestyle segment from cubic zirconia to include a new, higher-quality line of lab-grown diamonds, which became the highlight of 2024. For the designer of the eponymous brand, the new collection is a true passion project.

Founder and designer Sif Jakobs has fulfilled a dream with her own diamond collection. © Sif Jakobs

„"It has long been my dream to create a diamond collection. I have always wanted to offer diamonds that sparkle beautifully and are produced with respect for our environment. Now, with our very first diamond collection, this dream has come true!"

We've created unique collections, from timeless classics to elegant statement pieces, perfect for life's special moments. Each piece is designed to celebrate the elegance and individuality of every woman, using ethically sourced lab-grown diamonds. I hope you love these collections as much as I do and that they bring a touch of sparkle to our everyday lives.“

The diamond collection is crafted from 14-karat yellow or white gold and comprises nine lines. The lab-grown diamonds are certified by the Responsible Jewellery Council. Sif Jakobs' new offering provides jewelers with a fantastic opportunity to position themselves at a higher price point and complement the brand's existing lifestyle collections. Sif Jakobs is embracing the trend toward high-end products that has been evident in the market for some time.

INHORGENTA Preview: Exciting new rings in 14-karat gold and lab-grown diamonds. © Sif Jakobs

Popular jewelry classics and exciting new releases

Among the highlights of 2024 were the timeless classics from the new lab-grown diamond collection: The engagement rings and solitaire necklaces of the „Venice“ line led the ranking, followed by another classic, the hoop earrings – at Sif Jakobs in the „Alba“ line with an elegant, narrow lab-grown diamond.

At INHORGENTA, Sif Jakobs unveiled new designs from her lab-grown diamond collection, including diamond rings and bridal jewelry. Her new sterling silver collection for Spring/Summer 2025 features elegant new designs imbued with symbolism and pieces inspired by nature.